Welcome Priscilla Leong to the GoFundraise Team

Welcome Priscilla Leong to the GoFundraise Team

We are very excited to introduce you to our new Account Manager, Priscilla Leong. Priscilla joins us with over 10 years fundraising experience, most recently from Australian Cancer Research Foundation (ACRF). 

We are thrilled to welcome Priscilla to the team. You may have already met, but if not – please reach out to say “hi” and to book in a health check for your organisation. You can contact her here.

“Hi, I’m Priscilla.

I’ve been working in the NFP industry for over 10 years with experience ranging from Fundraising and Events, Community Fundraising and most recently at the Australian Cancer Research Foundation (ACRF) in Corporate Partnerships.

I have a passion for fundraising and have a special interest in Health, Wellbeing and Medical Research, Disability, and Mental Health cause areas.

I’m really excited to join GoFundraise and work with so many charities on their digital campaigns. I’m excited to help you achieve your goals and raise more through digital technology.”

To introduce Priscilla to everyone, we’ve asked her a few questions:

What are you excited to do in your new role at GoFundraise?

I am excited about being able to combine my love of fundraising and building relationships to help so many inspiring charities reach their fundraising goals through the power of digital technology- funds that are vital to helping them grow and continue the work they do.  

Why did you get into fundraising initially?

It has always been important to me to work in a space where I felt I was making a difference and helping others in need.

I feel it stems from growing up as a first generation Australian, seeing my parents work hard to build a new life in Australia having fled a war-torn country. I grew up protesting and marching down the streets of Sydney and Canberra alongside my parents and a community that were fighting for the right for East Timor to be independent.

I also got myself involved in volunteering at events for different charities. I then begun working as a Telemarketer many moons ago whilst studying. I was then given an incredible opportunity to move into Events and Fundraising and the rest is history.

The one thing that has not changed is the rewarding feeling I get knowing that I am helping to create positive change in my own little way.

What was your first experience with GoFundraise?

My first experience with GoFundraise was during my time as Fundraising and Events Coordinator where I was responsible for organising a flagship Walk event.

I must say, I worked on a few Walking events in career, each of which meant lots of calls and emails to the amazing team at GoFundraise who were always there when I needed help in building campaign microsites for the events, and to share best practice knowledge on peer-to-peer fundraising that would assist in making the events a fundraising success.     

What is your advice to Community Fundraisers?

My advice is one I feel most fundraisers know, but I think it’s worth a reminder. That is, the importance of thanking your fundraisers, taking the time to talk to them, find out what inspires them, allow them to share their story, make them feel like a part of the team and that they are a part of a community of people making a positive difference. That extends to their supporters and donors also.

Having a personal touch is so powerful. It makes for better fundraisers and inspires you too. I would also say that if you can get the rest of your organisation involved in making the calls, it just creates an even greater sense of team.

How do you think fundraising will evolve over the next 12 months?

Since the launch of Fundraising at Work and the power of partnership and technology we are seeing more companies getting involved in workplace fundraising, which has unlocked new workplace giving donors and company matching for charities. Triple the impact! The first year’s results have been impressive, and I think over the next 12months we’ll see even more growth in this area- which is great news for charities and company CSR teams alike.

Team Catwalk raise 150% more in 2017 with GoFundraise!

Chris Lovelady, Relationship Manager
at The CatWalk Spinal Cord Injury (SCI) Research Trust said

GoFundraise is proud to have helped the Team CatWalk NYC Marathon to grow in 2017 by 150%. GoFundraise made many improvements to our mobile experience and now offer the world’s best mobile fundraising and donation experience.

Our new mobile-first platform helped to achieve the following:

  • Over $170,000 raised online
  • Increased amount raised online by over 150%
  • Average donation is by almost 60% higher
  • Fundraisers raised in average 55% more

 “As a charity it is important for us to be able to get our message and events across to our supporters in a way that matches our high standards of presentation. GoFundraise helps to do this through the tools that are available when using the system.” Lovelady also said

This year 28 athletes and 8 supporters travelled to New York and joined the team running to raise funds for the CatWalk Spinal Cord Injury Research Trust. It’s been a huge commitment by all participants, who were making a change by running so others can walk. In 2017 Team CatWalk raised over $170,000 online.

The CatWalk Trust is committed to a world where spinal cord injury will not mean paralysis for life.

GoFundraise’s  Event Creator Vision has also contributed to this success. It’s an easy to use website builder, fundraising and registration platform all in one! It allowed the Team Catwalk to create a beautiful event in minutes without using any technical or design resources.

Why Catwalk use GoFundraise’s Event Creator Vision

“The Event Creator Vision is an excellent tool with the very good tool of colour identifier helping to create a page that fits with our branding colours.” Chris Lovelady said

“Especially helpful to create a personal feel to the page is the tool that can recognise the colours used in our logo and transfer them into the event page giving a seamless interaction between our branding and profile.  The dashboard and ease of navigation makes the programme easy to use.  There are ample help and video tutorials to help you create the event.” Lovelady also said.

“Event Creator Vision has many useful features to help create a personalised page that gives it the true CatWalk feel. She also said.

Introducing: The Revolutionary GoFundraise Salesforce Connector

  • Transfers donor, fundraiser and financial data
  • Fast, real-time integration
  • Ensure data integrity

At last, data integration is simple!

Attend a Demo

We’ll be holding in-person meet-ups and online webinars where we demo our new connector. Sign up here to register your interest.

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